by Matt | Apr 30, 2024 | Glossary
“Always on” in digital marketing refers to a continuous and consistent strategy where a brand maintains an ongoing presence with advertising, social media, and content activities to keep engaging with its audience at all times. What does Always On mean?...
by Matt | Apr 11, 2024 | Glossary
DTC stands for Direct-to-Consumer, referring to a business model where companies sell products or services directly to consumers, bypassing traditional retailers, wholesalers, or other middlemen. What does DTC mean? Direct-to-Consumer (DTC) is a retail business model...
by Matt | Apr 10, 2024 | Glossary
E-commerce refers to the buying and selling of goods and services over the internet, encompassing online transactions and the exchange of money and data to execute these transactions. What does eCommerce mean? E-commerce, short for electronic commerce, is the activity...