$199a month
$5,997 one-off to build it
For construction companies in NZ
Construction marketing that fills your pipeline.
We build you a complete lead-to-job system: ads that reach people actively planning construction work, a website that replies straight away, and follow-up that turns enquiries into signed jobs. Real calls and quote requests, not vanity clicks.
Instant replies, 24/7
113
Kiwi businesses since 2019
$1m+
ad spend managed
$4m+
tracked client revenue
4x
return on ad spend
5.0 ★
from 15 Google reviews
The leak
Stop losing money to these 3 mistakes.
Word of mouth is great until the pipeline runs dry and there is nothing lined up.
#1
Your pipeline lives on referrals alone.
When the current jobs finish, so does the work. Nothing is feeding the top of the pipeline, so every quiet patch turns into a scramble to find the next project.
Referrals are the cheapest leads you will ever get, and the least predictable.
#2
You forget to follow up.
A quote goes out on a big job, the client goes quiet, and you are too flat out running site to chase it. The project quietly goes to whoever kept in touch.
Around 79% of sales need 5 or more follow-ups. Most contractors stop after one.
#3
Nobody can find you when they are ready to build.
People planning a build search Google first, then shortlist the two or three companies that show up and look credible. If you are not there, you are not on the list.
Most construction enquiries start with a search, not a phone book.
The real reason
A flash website on its own won't ring your phone.
Ads with no follow-up. A pretty site with no traffic. Reviews left to chance. On their own, each piece leaks. The jobs slip through the gaps between them. That's why we build the whole chain, from the first click to the booked job, so nothing falls through the cracks.
Your options
Three ways to chase more work. Only one books jobs.
The big-city agency
Money torched
Six weeks of waiting, then a report full of impressions and engagement. Plenty of clicks to a slow website, zero extra jobs.
The DIY hero
Billboard in a desert
A tidy site you built yourself that nobody ever finds. A handful of enquiries a year, mostly from mates.
Hyper Digital
Booked work
Site, ads, follow-up and reviews built to work together. Live in 7 to 10 days, leads coming in, and a lead target agreed in writing.
Most agencies fix one piece and blame the others for the result. We build the whole system.
The system
The construction company's lead system. Six parts, built to work together.
Not just a website. A complete lead-to-job system, all done for you and managed in-house.
1
A website that converts
The foundation
Fast, search-ready and built to turn visitors into quote requests, with local SEO baked in from day one.
2
Google Ads that drive the right traffic
Ready-to-buy locals
We put you in front of people searching for your trade in your area, right when they need you. No wasted spend on junk clicks.
- "construction company near me"
- "commercial builder [your town]"
- "construction project quote"
3
Meta retargeting
Catches the ones who didn't call
Follows up across Facebook and Instagram with the people who looked but didn't book, until they're ready.
4
Instant lead response
The biggest lever
Every enquiry gets an instant reply, day or night. The fastest reply almost always wins the job.
5
AI chat and booking
A 24/7 receptionist
Answers questions, gathers the details you need to quote, and books on-site jobs or call backs straight into your calendar, even at 11pm while you sleep.
6
5-star review engine
Compounds month on month
Asks happy customers for a Google review after every job, so your ranking and your reputation keep climbing.
Proof
A track record of real results.
Cost per lead↓ 45%
Harris Pumps & Filtration. Real start and end figures; the line between them is illustrative.
$6
cost per lead since 2021
Continuous Spouting
One tightly managed Google Ads campaign for Hawke's Bay spouting and guttering, at about $6 a lead. A partnership since 2021 and counting.
$31 → $17
cost per lead
Harris Pumps & Filtration
29% more leads in 2025 than 2024 while cutting cost per lead by nearly a quarter.
+2,500%
enquiries in year one
Bermuda Lifestyle
A brand-new website plus Google, Facebook and Instagram working together.
These are real client results. Leads are what we deliver, not closed sales. Your numbers vary by trade, area and how fast you reply.
Pricing
More of the right jobs, priced per campaign.
You tell us what work you want more of. We build and run the campaign that brings it in, agree a lead target with you in writing, and charge one flat price for it. Your ad budget stays yours.
Quote
What it costs, and what you get for it
All prices NZD +GST
Ads
Your phone ringing with the jobs you actually want.
- Reach people in your area who need your trade: on Google when they search, on Facebook and Instagram while they scroll.
- A lead target agreed with you in writing before we start, so you know what you're paying for.
- Your ad budget only goes to the searches and audiences that turn into real enquiries.
- A plain monthly report: what you spent, what came in, and what each enquiry cost.
$497a month, per campaign
No setup fee. Your first month covers the build.
Plus your ad budget, which stays yours.
$297a month
$997 one-off to connect it. Waived with the full stack.
The full stack
Everything between a search on Google and a job in your calendar, handled.
- Ads that bring in the right enquiries, a site that convinces them, and a system that books them.
- One team looking after the lot, so nothing falls between a web guy, an ads guy and a CRM.
$897a month
Includes your first campaign. $497 a month for each campaign after that.
$4,997 one-off setup covers the lot, System setup included.
Cheaper than the parts.
Why saying yes is safe
30-day money back
Not happy with your website in the first 30 days? Everything you've paid, refunded.
Ad spend at cost
Your ad budget is billed at cost and never marked up. Our flat fee is the only thing we charge.
Month to month
No lock-in, no notice period. Cancel any time and it ends at the end of the month you've paid for.
Not sure which one you need? The free leads audit works it out before you spend a cent with us.
Get my free leads auditThe right fit
Who this works for. And who it doesn't.
This is for you if
- ✓ You run your business in New Zealand and want more booked jobs.
- ✓ You can handle a steady lift in quote requests and work.
- ✓ You or your team reply to leads within the hour.
- ✓ You're ready to invest properly in growth, not cheap experiments.
This isn't for you if
- ✗ You want overnight magic with no follow-up.
- ✗ You won't reply to leads within a day.
- ✗ You're not ready to commit to an ad budget that makes the numbers work.
- ✗ You don't have the capacity to take on more jobs right now.
We only take one construction company per area, so we're never competing against ourselves or putting two clients up against each other. We worked with thousands of clients in our big-agency days and saw what set-and-forget does, so now we keep the list small: Matt and Ryan do the work, not overseas contractors, juniors or interns, and stay on your account until it delivers. We'd rather say no upfront than waste your money.
How it works
From "yes" to leads, with no mucking around.
1
free leads audit call
20 minutes
We review your current setup and show you where your next jobs are coming from. You leave with a clear plan either way.
2
We build it for you
7 to 10 days
Website, ads, instant response, booking and reviews. All done for you, nothing for you to stitch together.
3
Training and launch
1 hour
A quick walkthrough so you know how it works, then we flick it live and the leads start coming in.
4
It runs, we sharpen it
Ongoing
We manage and improve it every month, and report on real results: leads and cost per lead, not vanity metrics.
Questions construction companies ask before they sign up.
How soon will I see leads?
Most Google Ads campaigns are live within 7 to 10 days of your leads audit call, with leads coming in shortly after. SEO and reviews build on top of that over the following months.
How is this different from a normal Google Ads agency?
Most agencies sell you one piece and leave the rest to you. We run the whole pipeline, from ads to website to follow-up, so the leads actually turn into booked jobs.
What counts as a lead?
A real phone call or quote request from a potential customer in your area, not clicks or impressions. We agree on what counts before we start.
How much is the ad budget on top of the monthly fee?
Your ad spend is separate and paid straight to Google or Meta, never marked up by us. We recommend the right budget for your trade and area on your free leads audit.
Will you lock me into a contract?
No. Cancel any time and your plan ends at the end of the month you've paid for. No notice period, no exit fee.
What if I get too busy?
We agree your lead target before we start and can throttle the ad spend up or down any month. Plenty of clients dial it back over their busy season and open it up again after. You're never stuck paying for leads you can't service.
Do you work with my competitors?
No. We take one tradie per trade in each area, so we won't run ads for a competing business in your patch. It's also why our client list is smaller than most. In our big-agency days we worked with thousands of clients, likely including businesses in your trade, and saw what set-and-forget does to an account. Now we do the work ourselves rather than hand it to overseas contractors, juniors or interns, so every client gets the results they're paying for.
We do commercial work, not homes. Does this still apply?
Yes. The channel mix changes: commercial and civil work usually needs fewer, higher-value enquiries, so we target tighter search terms and lean harder on the website and follow-up doing the selling. The system is the same, the targeting is not.
Is this different from your builders page?
The builders page is aimed at residential building and renovation work. This one is for construction companies running larger or commercial projects, where jobs are fewer, bigger and take longer to win. If you do both, we cover both in one plan.
Get your free leads audit
In 20 minutes we'll show you where your next construction jobs are coming from, and what your leads should cost.
Instant replies, 24/7
Want more booked construction jobs from the same budget?
Get your free, no-obligation leads audit. We'll show you which channels will work best for your trade and what your leads should cost.