Facebook ads that turn scrolling into real enquiries.

Two parts: the ad budget you give Meta, and the management. Most local businesses get meaningful data from around $20 to $30 a day in ad spend, and we will give you a straight number for your industry on the free leads audit. Management is $497 +GST a month per campaign, plus your ad spend. A Meta leads campaign is one campaign; Meta retargeting is a second one at the same price. There is no setup fee: the first month is charged before the build and covers the build and the first month live. Already running Google Ads with us? Meta is simply another campaign on the same bill.

They do different jobs. Google Ads catches people already searching for your service, which is why it is usually the first channel we run for trade and local businesses. Facebook and Instagram create demand: they put you in front of the right locals before they search, keep past visitors warm, and work brilliantly for services people plan ahead for. The reality is that for most of our clients Facebook earns its place alongside Google, not instead of it, and on the leads audit call we will tell you which mix fits your business.

Yes. Facebook and Instagram share the same ad platform, so one campaign and one budget covers both, including Stories and Reels. We let the results decide where your budget flows: Meta serves the ads wherever your customers respond, and we cut the placements that do not perform.

Boosting optimises for engagement: likes, comments and reach. It cannot use proper campaign objectives, full audience targeting or conversion tracking, which is exactly the machinery that turns ad spend into enquiries. Proper campaigns built in Ads Manager consistently beat boosted posts on cost per lead, usually by a wide margin.

For the right trades, very well. Facebook suits work people plan ahead for: renovations, heat pumps, pools and spas, landscaping, painting, new builds. It is weaker for urgent call-outs, because someone with a burst pipe searches Google, they do not scroll Facebook. That is the test we apply on your leads audit call, and if Facebook is the wrong first channel for your trade we will tell you so.

Yes, ads run from a Facebook business page, with an Instagram account connected for Instagram placements. If yours does not exist yet or has been gathering dust, we set it up and tidy it as part of the build. It does not need a big following: the targeting does the work, not the page.

Enquiries and cost per lead, not likes or reach. The Meta pixel and conversion events are set up on every account so form fills, calls and booked calls are counted properly, and you get a monthly report you can check against your own Ads Manager. After the first month we go over the results together, then set a catch-up rhythm that suits you.

Most people who visit your website leave without enquiring. Retargeting shows follow-up ads to those same people on Facebook and Instagram while your business is still fresh in their mind. Because the audience already knows you, it is usually the cheapest cost per lead in the account, and it is one of the first things we build.

You do. We build and run everything under your own Meta Business portfolio, so you keep full access, you can see every number we report, and if you ever leave you take the account, the pixel and its history with you.

Ads start showing within a day or two of launch, and lead ads can produce enquiries in the first week. The first 30 to 60 days are about testing creative and audiences to find what converts, so cost per lead typically improves after the first month. Awareness plays take longer by design, and we will be upfront about which kind of campaign you are buying.

Yes. Home base is Hawke's Bay and Auckland, but Meta campaigns are built and managed remotely, so we run Facebook and Instagram ads for businesses all over New Zealand: Wellington, Christchurch, Tauranga, Hamilton and everywhere in between. Your location simply becomes part of the audience targeting.

The same guarantee that backs every campaign we run: a monthly lead target agreed in writing before we start. If the campaign misses it in the first 60 days, our fee for that campaign comes off the table while we keep working until we get there. Your ad spend still runs, and any website, hosting or system costs you are on with us are still billed, but we do not earn a cent for managing that campaign until the leads arrive.